alexa chung for madewell aw11.

Another stunner of a collection. This time around Chung apparently drew inspo from all things "girl band" and not in The Saturdays sense of the word. Set in and around Austin, Texas the ad campaign emulates American road trip living. Compare it to the English country girl vibe of her début collab with the brand, its safe to say I prefer this one. My aw11 wish list is reaching new lengths.

The collection will be available for purchase from 22nd September.

Also who's going LFW? Yeah that would be me, anyone else?

Bloglovin' / Cosmo / Facebook / Twitter

x

undecided.

Meadham Kirchhoff's second, TOPSHOP collab collection hits the high-street today. I'm not sure if I'm a fan.
The boys' S/S '11, high-street offerings comprise an odd mix of metallic tinsel skirts, leopard, breton and funky dyed style-e prints with your token summer florals. Add to that novelty skeleton socks thrown in amongst it. Say what.

MK for TOPSHOP S/S '11

Maybs its a grower.

Helen,

X