BRITISH FASHION AWARDS

I am fully aware that I am a week late with this but turning twenty one with my best mate this weekend amongst other important social calls has kindof took over my life up until now.

I returned to the deserted, cobbled streets of York on Thursday with thee biggest hangover. It is a world away from thr hype of London. Talk about snap back to reality. Severe dislike. But with having had the best experience in London so far. British Fashion awards attendee yes please.

So after all the deliberation what did I wear? I made a last minute (standard) dash to Oxford St. opting for a green silk tulip skirt, H&M with a delicate Meadham Kirchhoff for TOPSHOP blouse and these wedges in black. I accessorizied with this, these plus vintage pendants. My patent navy vintage carry bag completed the look.
Pictures of the whole ensemble will follow in the next post.

My plus one- up and coming British knitwear designer - Bethan Juliff and I, were like over-excited little girls. We had noo idea what to expect.

After collecting a glass of champagne we were shown to our seats and welcomed by an 'exclusive' goody bag. Sitting eagerly, anticipating the start of the show.

Claudia Winkleman presented the main of the proceedings. She fully embraced the current cape trend sporting a black, sheer number. After the formalities she welcomed Harold Tillman - head of the British Fashion Council to speak. He was full of admiration for the British fashion industry and praise for its progression over the last year.

The whole evening was a bit surreal, breathing the same air as Alexa and Naomi eeek. I think it'll be amazing to look back and say I was there when they honoured the late Lee Alexander McQueen with the award for Outstanding Achievement in Fashion Design. Only rightly.

And the winner is...

Designer of the Year - Phoebe Philo, Celine Creative Director
Model of the Year - Lara Stone
Designer Brand of the Year - Mulberry
British Style Award - Alexa Chung
Accessory Designer - Nicholas Kirkwood
Men's Wear Designer - Patrick Grant of E. Tautz
Emerging Talent - Meadham Kirchhoff (I obviously saw this one coming)
Isabella Blow Award for Fashion Creator - Nicola Formichetti
Special Recognition Award- Naomi Campbell
Digital Innovation - Burberry.

Alexa was a humble winner saying - 'Oh god, my face really big on the screen, erm well this is awkward'. She looked stunning in an S/S '11 Chanel piece. Bizarrely, she said she'd chose her Chanel gown as she liked “to look like a four-year-old”. Yet, still managed to look so effortlessly stylish.

Naomi Campbell made an emotional acceptance speech, talking about the need to use more varied races on runways. The London born model said ' what I've seen recently is that I've seen it go backwards. We need to raise awareness again and need to start using women of colour more.' Implying that eliminating racial preference is still something that very much needs addressed by the industry. She was very appreciative of the award.

Another highlight was the film shown to accompany Burberry's digital innovation efforts. Never would you think that the iconic trench could be manipulated in some 2000 ways.

It was over in a flash. It gave me such an enlightening insight into the industry and where it all starts from - a spark of genious creativity is what it all comes down to. The high street would be nothing without the raw talent of young, artistic minds. It is refreshing to see them recognised in such a manner. I think the sheer hardwork of designers and their army of helpers is very much underestimated as its often only the glitz and glam of the exterior that we see.

Maybe just maybe, I shall be sat applauding future winners sat between the camps of Mulberry and Burberry one day. But for now I am just thankful for the opportunity.

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